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Baking Industry and The Pandemic!

The world is moving on an unusual rhythm. Everything has changed from lifestyle to food habits to normal living . The pandemic made the whole world to stay inside and people started “living at home”. Experimenting and surviving on the virtual wor...

Golden rules of Market Research

Market research is paving the way for new businesses and companies. It is vital to evaluate the dynamics of the market as well as your competitors to achieve sustained and long-term success. No matter which sector your business falls into or the ...

How to avoid common market research mistakes

We've seen companies make their just share of market research gaffes working with a vast range of businesses and organizations. Some common snags continue to be made by businesses to save time or think that they already know the answers. Shortcuts...

Build up Customer Experience to Survive Covid-19

As India continues to tackle the impact of the Covid-19 crisis, survival remains the priority for most businesses in the market. Companies that have emerged from the quarantine period have more or less will have to overcome a second obstacle, how...

How to stay Connected With your Stakeholders during Covid-19

With the pandemic outbreak and resulting lockdown, which was enforced in March 2020 in India, the way we all live and work over the last few months has changed dramatically and is expected to continue for the probable future. Indeed, at the moment...

Market Research Basics for Start-up’s

This is the era of the entrepreneur, and new businesses have excelled in their target markets over the past few years. However, detailed research at Truecode provides meaningful insight that around one in three startups will not survive for tw...

Market Research in Babycare industry!

India is a country with a steady increase in population. The ratio of new borns are on a higher scale and the natural cycle is the most awaited bundle of joy for an absolute majority. With this increasing population, the demand for baby care produ...

Plywood industry and Market Research

Plywood industry is one of the most promising and developing industry in Kerala. The industry do have an enormous contribution to the economy of the state and do play a substantial role in the development of other industries as well, which require...